"Beyond" launched the concept of "fashion sports" is the integration of fashion elements and sports style designed sports equipment. In the ordinary to highlight the personality; dignified exuberant to reveal a little playful; fashion interpretation of the essence of sports; to release the power of the trend of movement; from the external performance of the internal energy release release. This is the "beyond" fashion attitude. Beyond fashion sports products style avant-garde, publicity style known, in the grasp of the international trend of the premise, complemented by details of embroidery, printing, icons, accessories, etc., each one of the products are the perfect communication of the designer craftsmanship. The China International Fashion Week, "beyond" bring the latest masterpiece of the 2008 spring and summer series. On the basis of adhering to the trend of fashion sports, "Beyond" brand launched four series of spring and summer main series, such as fresh sunshine series, silver shock wave, oriental heroes and applause series.