Is imported furniture 100% purely imported?
Is the foreign environmental protection and quality inspection report true ?
Can the various after-sales services promised be honored?
Is it 100% pure import, the whole foreign language environmental protection and quality inspection report is true or not, can the various after-sales services promised by the import brand be fulfilled one by one? ......
After the “Da Vinci Home Eventâ€, the imported furniture industry experienced an unprecedented “questioned†and “reviewedâ€. However, since then, the relevant departments of the state or industry have not made any entry barriers for imported furniture, nor have they proposed corresponding mandatory and continuous “audit specificationsâ€.
Today, the imported furniture industry is almost “unsupervisedâ€. In this regard, many international brand furniture enthusiasts expressed helplessness, there is no official supervision, how do consumers judge the credibility of foreign brands, and how to protect themselves when purchasing?
â— "When you sell the product, which one is good to sell?"
Non-professional agency methods lead to uneven imports of furniture
Although the state, industry associations and stores have already carried out a round of “micro-examination†on domestic imported furniture in the past year, the market is pretending to be a purely imported brand, the products are shoddy, the price is high, and the pre-sales commitment and after-sales service. The phenomenon of inconsistency is still not uncommon.
Chen Xiaotai, president of the Top 100 International Homes, which has independent brands and manufacturing capabilities and is mainly engaged in German and Italian furniture brands, bluntly said that due to the actual situation, management ability and development direction of foreign factories or brands, imported furniture has entered the domestic market. The trading situation is very different. There are not many agents with professional home experience and taste, which directly leads consumers to not get the most authentic and reliable information.
Liu Chunjie, director of media relations for Meikemeijia, who also runs its own products and represents high-end American furniture, said that agents with only international trade experience and lack of design and product organization capabilities are often unable to “eat through†foreign products. Selling to whom is a problem they are not clear about. If a non-professional agent does not have a clear direction, it is naturally difficult to deliver the product to the consumer's home in the most appropriate way and at the price.
"When you sell a product, you have to sell it, which one is good to sell." There are many agents who hold this short-sighted idea. Today, buying lifestyles and culture is the result of hope. According to industry insiders, experienced and responsible national agents or exclusive agents in a city are usually not in a hurry to see sales, but want to let their foreign brands penetrate the hearts of the people; and some small dealers who are in troubled waters are counting on As soon as you buy and sell, you can get profits as soon as possible, and the sales methods are naturally under-regulated. It can be seen that the current imported furniture industry is in urgent need of supervision.
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