Founder of Lang Yu Villa Decoration, Taiwanese design godfather Huang Xiaoshi
I have always believed that design is a profession that deserves the attention of the whole country, because it is not only closely related to the improvement of the quality of life of the public. In fact, it has always been the creative industry that governments have actively advocated in recent years. A part of the core competitiveness.
We can say that the advancedness of a country or region is directly proportional to the strength of its design capabilities. At present, the global economic powers such as Europe, America, and Japan do not have the ability to design independently, but also cover industrial design, architectural design, interior design, visual design, and popular design. At the same time, they can directly work on the design or Indirect foreign exchange earning through industrial products has driven the consumption trend of the whole world.
From another angle, we can also say that the progress of a country or region is directly proportional to the level of the designer's position in the local society. If the designer's social status is high, it means that their design ability can be appreciated and valued by the local society, so their charging standards are also high; on the contrary, if the designer's social status is low, it means their design ability. Without the attention and appreciation of the local society, their design fees are naturally high. The current national income of more than 20,000 US dollars is not a "designing power", and there is no affluent society that is not developed by creative industries. Designers are the highest income class in their society. Of course, to enter such a society, there must be a premise that the consumers of this society generally have the ability to appreciate and taste, that is, they distinguish between what is good design and what is bad design.
Everyone knows that design refers to a method of solving a problem, an activity, or a result. The most important of these is the method, because the entire design process is driven by the method; the so-called results are also derived from the method. If we want to define the simplest definition of "design", we can say: "Setting" is the goal of setting the problem, and "counting" is to solve it in a planned and step-by-step manner.
In terms of interior design , there are at least three problems that need to be solved in a space: one is the problem of satisfying the function of life, the other is the problem of shaping the aesthetic style, and the third is the problem of the added value. In this process of solving problems, there is a scientific, objective, rational side, as well as an experience, subjective, emotional side, and the interaction and balance between the two. If a design is too biased towards one side, or which side is lacking, then the design must fail.
When it comes to the enhancement of added value, after a space has been well designed, it will inevitably create a convenient, comfortable, safe and healthy environment, as well as an image and atmosphere with beauty and taste. Its value will be manifested in material and spiritual. In addition to the improvement of life, it will also be reflected in the appreciation of the economic level. Here, and give one or two examples to illustrate:
In June 1996, we cooperated with “Hongguo Construction†to hold a “Taiwan Players' Awards 2000†event in a small-sized residential complex in Tamsui, Taipei. At that time, we invited 33 names. Designers choose one household for free design, and after the completion of the public exhibition, the result will be the price of the community that was not so good to sell, from the original NT$160 per ping (about RMB 13,000 per square meter). In a short period of time, it was raised to 230,000 yuan (about RMB 19,000 per square meter), and all the small room types were suddenly magically enlarged after design, and each house became interesting. Later, this design activity not only drove the smooth sales of the entire project, but also caused other real estate marketers to follow suit. It can be said that it was a sensation.
In recent years, due to the bright and successful design and construction of the Dubai Sailing Hotel, it has also brought a world-wide sightseeing craze to the local area; nowadays, the neighboring Arab countries also have the same kind of learning, and all the talents are invited to hire world famous teachers. Finding ways to re-launch more attractive construction projects is a sign that design can change the environment and create value.
Therefore, we believe that design not only allows us to light up life and enjoy life: it can also enrich the connotation of culture and create the value of the environment. Former British Prime Minister Churchill said a famous saying: “Building shapes people, and people shape buildings.†Indeed, a beautiful architectural environment can not only shape a beautiful life, but also allow our next generation to live in an elegant environment and cultivate elegance. The temperament comes. The beautiful architectural environment relies on excellent architects and interior designers to plan the design together.
Introduction to Huang Xiaoshi
The founder of Lang Yu Villa Decoration, the godfather of Taiwan design, and the publisher of the magazine “Contemporary Designâ€, the authoritative design media in Asia. In addition to his work, he has been on both sides of the strait, has delivered speeches and experimental designs, has never stopped, and has written more than 20 books. He has been awarded the best magazine in Taiwan for the Golden Tripod Award, the China Interior Decoration Industry Contribution Award, and the Annual Design Communication Award. In particular, in recent years, Shanghai has been the center of the major cities in the mainland, and monthly academic events such as the “Contemporary Design Masters Forum†have been held. The impact level is deep and wide, and it is well-known in the industry as “opening the first person in cross-strait design communicationâ€. .
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