Doing a good job in sales of specialty stores is a very practical work. The important sales experience of specialty stores comes from a large number of business activities, from numerous communication with customers, so we must continue to be modest, sincere and eager to learn. , a sound work style and perfection. For example, it is good at summing up the failures and successful experiences of each sales job. The sale of specialty stores is an aspect of terminal sales, and it is an important part. It is not only a place for dealing with customers, but also a direct image store for manufacturers.
So how do you sell specialty stores? Is there any store sales skill? The following specialty store sales techniques are worth learning.
The first thing in the store sales skills should be attitude. The environment is the store. As we said above, another aspect of the store represents the image of the manufacturer. Therefore, you must pay attention to the store, pay attention to the store, value yourself, and pay more attention to the customer. With such an attitude, you will have a basic sales principle in the sales process in the future. Next is the specific step-by-step store sales skills.
The first step in the store sales skills - smile to meet customers.
Meeting customers with smiles and talking to customers creates a harmonious atmosphere that is easy to communicate with customers. Smile and say hello to pay attention to two details: First, you should not stand at the door or outside the door, which will scare away the guests. Should stand in the store two steps, so that it will not give customers the pressure to promote. Second, we must smile in good faith. When the customer comes to the store, they must concentrate on the situation of introducing the wallpaper and pay attention to each customer.
The second step of the store sales skills - understand the need.
Understand the customer's real needs and preferences for wallpaper style by asking questions to customers and listening carefully to the answers. Be sure to pay attention to the method, we must pay attention to the method, also pay attention to the details, the customer's answer often reveals intentionally or unintentionally to a certain kind of wallpaper preference, and will ask questions about the aspects of their own interest, remember! These aspects are the places that customers least know and want to know. As a salesperson, you should be patient and patient to explain to customers.
The third step of the store sales skills - recommended products.
By talking to and observing the customer, finding out the product that suits the customer, explaining to the customer how the product is beneficial to the customer and examining whether it meets his needs, presenting the wallpaper sample to the customer or presenting the decoration effect to the customer and introducing it to the customer The characteristics of the wallpaper emphasize the characteristics and effects of the wallpaper, and it is necessary to repeatedly emphasize or give a positive confirmation to the places that are of interest or incomprehension.
The fourth step of the store sales skills - with sales.
Meet the needs of other customers' decoration by introducing relevant wallpaper accessories . This is a good time to sell together, you can get twice the result with half the effort.
The fifth step of the store sales skills - farewell to customers.
If the customer does not purchase, he can give him the corresponding service card and brochure so that the customer can easily contact when he wants to purchase again. If the wallpaper is purchased, the terminal salesperson should introduce the relevant paste service to the customer, so as to cause unnecessary The dispute; finally, the farewell to the customer and expressed gratitude, from beginning to end, thus achieving the purpose of our sales.
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