Furniture "trade-in" Beijing model Zhengzhou can promote

After the end of the "old-for-new" appliance that brought a lot of affordable home appliances to the general public, when the new Huimin policy was launched, it became the focus of attention. The Beijing Municipal Commission of Commerce clearly stated that this year, the policy of “renovation of furniture and old-for-new” will continue to be implemented. The Beijing Municipal Government and the merchants will each give consumers a 5% old-for-new subsidy. And plans to expand the scope, the industry said that this move will further stimulate the furniture consumer market. Beijing's subsidies for consumers this year will remain at 10%, and the varieties are still four categories: beds, cabinets, tables and chairs, and sofas.

Zhengzhou status

The company has not received government subsidies since its issuance

At present, in Zhengzhou's home shopping malls, only the home of the home and the Hanzun sofa have launched the "new trade-in" discount for furniture. It is understood that the "trade-in" activity of the mall is self-issued by the enterprise, and the enterprise subsidizes the consumer, and has not yet received the government's policy support. If Zhengzhou citizens can also enjoy policy subsidies such as Beijing, the subsidy quota will rise to 10%, which is good news for consumers and businesses.

It is reported that Liaoning Province will also implement the policy of “renovation of furniture for old” this year. At present, the province has not yet implemented, Ou Kailong CEO Wu Dawei suggested that the province should promote the "trade-in" activities in the province as soon as possible, and ask the relevant departments to give support.

Market reflection

"Old-for-new" new measures attract industry attention

In 2012, Beijing pilot furniture was “trade-in” for a period of one month. According to statistics, within a month's time, 5 pilot sales companies sold 2,500 pieces of 4 types of furniture, and the old-for-new sales amount was 148 million yuan, which drove the sales of furniture products in the city to increase by 11.9%.

Can Beijing's policies be implemented in Zhengzhou? It is understood that the old furniture will be handed over to the enterprise for recycling. The company arranges the special person to dismantle the old furniture and provide the customer with the service of pulling away the old furniture for free; in addition, the cash subsidy will be given to the consumers according to the purchase of new furniture. Ms. Zhang, who is shopping in Ou Kailong Hanzun sofa, has written a book: to participate in the “old-for-new” leather sofa discount and subsidy of up to 1,000 yuan, and the second-hand furniture dealers who were looking for only 300 yuan, it is really cost-effective! Adding someone to take the old sofa while sending a new sofa saves a lot of time.

Future trend

Recycling policy to be further improved

It is understood that the recycling of old furniture has been plagued by brands and stores. Among them, the logistics cost and personnel cost brought by recycling and the lack of safety in the old home are all problems. According to the Beijing pilot scheme, the problem of furniture turnover for the old-for-new trade is expected to be handed over to two renewable resource recycling enterprises and a waste-free disposal enterprise. However, some furniture brands still say that although the old-for-new can help consumers solve the old furniture processing problems, the cost and service links brought to the brand are still burdened. In this regard, Hongxing Meikailong Jiang Weigang said that the recycling and transportation of old furniture requires a certain amount of assistance and support from the store to reduce the burden on enterprises.

Source: Dahe Net